Keith Vera
Account Manager
Google announced Tuesday that they will no longer alert advertisers about upcoming landing page quality score updates on their Inside AdWords blog.
“Lastly, you may recall past Inside AdWords blog notices alerting advertisers about upcoming landing page quality updates. Since our systems frequently visit landing pages and update Quality Scores on a regular basis, we will no longer post advance notice of upcoming updates. We will, however, continue to inform you of any significant changes to landing page quality guidelines or the factors which are considered in calculating landing page quality.”
Despite the stoppage of the pre-announcements to quality score changes, the Inside AdWords blog is still a great resource for landing page quality guidelines. Learn more about what makes a quality landing page at the Google AdWords Help Center.
